Channel Partner Connection

Connecting Xerox technology with your unique capabilities to innovate how SMBs can work better

Best Practices for Hiring Your First Marketing Resource

Oct 12, 2017|Best Practice, Business Development, Marketing|

Unless you have strong marketing acumen, knowing what type of marketing candidate is most likely to succeed can be tricky. A few simple tips can help you learn what to look for and how to vet potential marketing candidates who can help your business succeed.

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    How Xerox Channel Partners Can Reap Big Benefits from Email Marketing

How Xerox Channel Partners Can Reap Big Benefits from Email Marketing

Oct 9, 2017|Best Practice, Business Development, Channel Partners, Marketing, Sales, Selling|

Email is 40 times better at customer acquisition than social media and with an average of $38 earned for every $1 spent. But thanks to changes in the buyer’s journey, advances in technology, and user thresholds for noisy inboxes, email strategy and etiquette is changing.

Valuable Reasons to Invest in Print Sales

Oct 5, 2017|Partnering For Excellence, Sales, Selling, Technology|

What if the conversation with your customers centered on the smart printer or multifunction printer (MFP) as an integral part of bringing the document and data together into a single managed service offering? What value would this bring and how would it translate into revenue and profit?

Important Sales Lessons from One of Sports’ Greatest Duos

Oct 2, 2017|Best Practice, Marketing, Sales, Selling|

What makes a great sales manager versus a sales leader or coach? Leaders who lead are true mentors and role models, building business results through relationships and integrity with every member of their team.

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    Pinnacle Complete Office Solutions – Why Being Good to Others is Good for Business

Pinnacle Complete Office Solutions – Why Being Good to Others is Good...

Sep 28, 2017|Business Development, Corporate Social Responsibility, Marketing|

Can giving back also benefit your business? Pinnacle Complete Office Solutions share how being good to others is indeed good for business. Here’s what else you should know about your business’ charitable image.