If I were to sum up in two words what the immediate future for Xerox channel partners holds, it has to be – immense opportunities. Here is why.
First, our world and our industry are changing at an unprecedented rate.
- The rapid introduction of new technologies is staggering – innovation seems constant
- Work now happens everywhere – not just in a traditional office and the rising ubiquity of mobile devices enables this shift
- Print is increasingly an IT-led decision
- 40% of business processes rely on documents
- Managed Print Services (MPS) in the channel is one of the fastest-growing areas of the market
These shifts enable you, our channel partners, to provide value-added services such as managed print, app development and software customization that will continue to make you invaluable to your customers. In addition, you will benefit from recurring revenue streams that will help build your business – and create your own immense opportunities for growth.
Creating customer value by connecting devices to processes
We believe the opportunities for growth center on creating value for your customers. How will you achieve that?
By connecting the IT environment with all its core technology, data, and business tracking, to critical business workflows and customer touch points that drive productivity and value. Connected devices create opportunities to improve processes that impact business performance. As you build your competency in this area, you become more relevant and capable in the market.
Expanding your wallet share
Xerox has the best and broadest portfolio of technology, MPS, solutions, apps and customer workflow innovation in the industry. This portfolio will help you retain existing customers by adding more value, while expanding your wallet share – helping you grow with the acquisition of new customers.
Managed print and document services that optimize processes
MPS in the channel is one of the fastest-growing areas of the market. We have already seen proof that channel partners can effectively develop client relationships through MPS capabilities and we are proud of our latest accolades from Gartner who, once again, named Xerox the leader in MPS. Our tools and programs enable you to assess a client’s print environment to derive cost savings and optimization. In addition, Xerox solutions extend through security and automation to deliver simplified document management and business processes.
Smart MFPs that keeps work flowing
With our recent launch of 14 new iSeries products, it is no surprise that we continue to be named as a leader in IDC MarketScape for smart MFPs. The Xerox® ConnectKey® platform will not only help you to expand your value proposition with vertical solutions and workflows that increase productivity – it will also provide you with recurring revenue and profitability. The same idea of customization and personalization extends to our production portfolio as well.
Ongoing investment in innovation
Xerox has built a foundation of success over many years of product and market innovation. We intend to keep the momentum going by continuing to invest in developing additional capabilities that drive growth. This is a vibrant and exciting market, make no mistake; we plan to lead well into the future.
Applications and workflow
Finally, I’d like to talk specifically about applications and workflow. We have been investing in this area for some time and have built a comprehensive program for our channel partners that include:
- SaaS capabilities in document management for partners to resell
- Vertical solutions toolkits to accelerate adoption of partner or Xerox solutions
- Multiple ways for partners to participate in the recurring revenues of delivering robust solutions to end customers
Growing together, growing today
So I’ll say it again, I see immense opportunities for you to grow with us. You can count on Xerox to stay ahead of the market with leading research, innovation and technology investments. So, if you are ready to expand your sources of profitable revenue by connecting Xerox technology with your unique capabilities to innovate how SMBs can work better, visit the Xerox Global Partner Portal and enroll today.
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