Despite digital transformation initiatives across all verticals, paper-intensive processes still bog down many small to medium-sized businesses (SMBs). In fact, a recent survey states that on average, 46% of all SMBs 1 report that time is wasted on these paper-laden workflows, every single day. Because these same organizations seek cost and paper reductions and improved and digitized document workflows, ample opportunities exist for partners to assist them with Managed Print Services (MPS) contracts.
Print assessments give partners an edge
Very few SMBs have the resources to conduct their own MPS assessments and why would they when they can engage an expert? According to the same survey, one-third of US SMBs1 will do just that. As a result, Xerox channel partners are rightly positioned to be that consultant and through print network assessments, partners can better engage prospects, highlight the fastest routes to cost reduction and productivity increases and win a spot as their trusted advisor.
Proposing solutions that meet financial, risk, and productivity needs is critical but because each opportunity is unique, an assessment is the only way to provide a true overarching view of the customers’ entire print infrastructure. Assessments also highlight cost-saving opportunities through workflows, applications, and processes.
With assessment tools, it’s easy for partners to:
- Calculate usage stats
- Identify potential savings
- Build trust
- Cultivate loyal customers
- Expose opportunities for additional efficiency-enhancing solutions
Workflows move to the digital age
Despite efforts to reduce paper, businesses remain heavily reliant on hard copy documents that later need to be digitized for easier distribution and the cloud or other storage required for collaboration among workgroups. Assessments also show customers how to integrate digital and hard copy processes so that information flows smoothly, predictably, and efficiently throughout the organization.
MPS allows partners to help customers:
- Create automated workflows
- Improve collaboration and communication among employees
- Deploy data capture solutions
- Reduce reliance on paper
- Integrate printing and scanning workflows with other technology
- Mitigate risk
- Address compliance requirements
Mobile print initiatives drive innovation – and security concerns
Today, 66% of SMBs include print in their mobility initiatives and another 27% plan to within the next year. Network and data security are top concerns for IT departments, making security important in mobile printing. When partners build recommendations into their assessments, it’s natural to introduce cloud, mobile and SaaS-based solutions as they become available.
MPS contracts create an ideal environment to become the trusted advisor and continue to assist in building out the print networks that best suits customer needs. Conducting ongoing workflow assessments and periodic optimization efforts for documents, systems, and processes ensures a healthy MPS engagement.
The MPS recurring revenue stream is a niche that will likely be filled by a managed services provider. Xerox channel partners have the power to be that provider while also adding value and expertise, through MPS. But most importantly, the benefits to customers are far reaching; think risk management across fleets, scalability, and mobile and cloud print for remote users.
1.Coleman Parkes Research for Xerox Corporation
Learn more about Xerox Partner Print Services
Become a Xerox Channel Partner
Contact your Xerox account manager, or review the Xerox Global Partner Program and apply to become a Xerox channel partner today, to find out how we will help grow your business.
Join our Xerox Channel Partners LinkedIn community
Looking for more marketing tips and insights from Xerox Agents, Concessionaires, and Document Technology partners from across the globe? Join our private Xerox Channel Partners LinkedIn Group to connect and discuss topics like these with your peers.
Subscribe to the Channel Partner Connection and receive email updates when we publish a new article.[wysija_form id=”1″]