McNall Mason

Channel Maven Consulting

Top 5 Marketing Challenges and How to Solve Them

By |Jul 24, 2017|

In a world where instant gratification is the new norm, it takes stamina to consistently execute on an inbound marketing strategy. That’s true for Xerox channel partners as well as their customers. Here are the top challenges you share, and how to overcome them to drive results.

5 Blogging Tactics that Produce the Best Results

By |Jun 26, 2017|

Finding time to write and publish blogs consistently presents a challenge for 51% of marketers. If you’re among them, these 4 elements can help you improve chances of long-term ROI and significantly and positively impact SEO.

8 Insider Tips for Closing More B2B Sales

By |May 30, 2017|

Too often salespeople think about the end game instead of investing in relationships with customers. These eight key strategies will guide Xerox Channel Partners as they help their sales teams relate to customers, build relationships, and ultimately close more B2B business.

5 Legacy Sales Techniques That Can Harm Business Growth

By |May 25, 2017|

In today’s self-serve buyer’s journey, 57% of the purchasing decision is complete before a prospect makes contact. It’s a new way of doing business, and it requires a modern approach to sales. Here’s how to update these 5 legacy sales techniques for today’s business world.

Five Website Trends for an Exceptional Buyer’s Journey

By |May 11, 2017|

Today’s customers expect seamless, consistent experiences across your digital and business locations. By taking the time to extend the local journey online, you’re delivering on those expectations to prospects, before you meet.