Office productivity continually evolves, and with it, technology that resides in printers aims to also stay ahead of the curve. Advanced printers are increasingly aligned with the changing needs of small and medium businesses driven by in-house printing of professional looking brochures and the digitization of client proposals and contracts, saving time and money.

SMBs are more inclined to quickly embrace new technology that matches their needs to achieve peak performance. Along with this fast adoption rate, small and medium size businesses also look for value and ease of use coupled with uncomplicated installations and minimal maintenance. This mindset is consistent with the results from a small and medium business survey which found enterprises rank productivity increases among their top priorities.

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SOLUTION: Value Upgrades for Quality Prints

For document solution providers reaching a diverse set of buyers – from small, one-device companies, to larger businesses with multiple locations, Xerox has unveiled WorkCentre 6515® Color Multifunction Printer (MFP) and Phaser 6510®  Color Printer. These devices offer many features and functions that will attract a range of buyers.

HOW TO DELIVER: Great Color, Key Features and Peace of Mind

Not previously found on this class of printers, features built-in to these mobile-ready, compact printers include tablet-like touch screen with Wi-Fi connectivity, high-capacity toners with uncomplicated color and superior 1200 x 2400 print quality – both are ready to work right out-of-the-box. These are value features that many small and mid-size businesses want, accompanied by peace of mind along with a one year onsite warranty.

KEY COMPONENTS: Competitive Differentiators

Xerox WorkCentre 6515® features a 5-inch color touch screen ideal for previewing scan and fax projects, bi-directional print driver with fewer tabs, better scanning experience with less steps, accurate colors and smooth gradients. With an extra high print capacity, cartridges can produce up to 4300 pages without replenishment. For businesses on the move, mobile printing has never be easier with connectivity through Apple® AirPrint, Google® Cloud Print, Mopria and Xerox® Print Service plug in for Android. The spectacular image quality of the WorkCentre 6515® and Phaser 6510® features stunning native resolution with PANTONE® approved color simulations. Xerox color correction technology ensures printed results match expectations with accurate output featuring the brightest, truest colors.

Just like the WorkCentre 6515® Color Multifunction Printer, the Phaser 6510® Color Printer, provides commanding performance that doesn’t empty business coffers. It boasts same outstanding quality, reliability and ease of use, but without features like faxing and scanning capabilities.

UPSHOT: It Just Works

Document solution providers can highlight the reduction of time spent on print related activities, high-reliability, quality output and overall improvements in small office productivity levels. Particularly important to small and mid-size businesses are minimal interruptions to their daily operations:

  • Toner cartridges producing up to 4300 pages
  • High dependability

Documents and information are the bloodline to running any business. Streamlining SMB document management processes is a key ingredient to a well-run enterprise. Xerox WorkCentre 6515® Color Multifunction Printer (MFP) and Phaser 6510® Color Printer provide a delightful user experience that makes any print related activity a pleasure, for all office staff in any line of business.

The Phaser 6510® Color Printer starts at a suggested retail price of $319 and the WorkCentre 6515 Color MFP starts at a suggested retail price of $469. The Phaser 6510® Color Printer and WorkCentre 6515 Color MFP are available immediately worldwide, with distribution directly through e-commerce sites and Xerox channel partners.

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