As the way we work continues to evolve and change, your customers are now demanding much more from their office devices than just the standard functions of the past. With the frenetic pace at which work moves, easy and reliable connectivity is essential. It is also critical that the machines they rely on offer them so much more than the capability to copy, scan and fax – while still fitting comfortably into their budget.

That’s not all. As mobile workplaces become increasingly common, small and mid-sized businesses (SMBs) need to be able to work the way they want– and from wherever they want – securely and without interruption. They also want the ability to customize their experience based on the demands of their business and their own unique workflows without a complicated learning curve.

The Solution

Always striving to better meet the needs of their customers, Xerox is setting a new standard for competitively-priced office multifunction printers (MFPs) and printers with the ground breaking Xerox VersaLink® A4 color and mono MFPs and printers designed to meet the complex and ever evolving needs of today’s SMB customers. These new VersaLink devices are truly the perfect workplace assistant, regardless of office size.

The all-new Xerox VersaLink MFPs and printers offer advanced connectivity and solutions capabilities that make it possible to adapt them over time as your customers’ work environment changes. They are ideal for SMBs, especially those with limited IT support. With superior connectivity and solutions capabilities, these easy-to-sell MFPs and printers will set new industry price/performance benchmarks by offering your customers excellent value for their money. And better value for your customers means greater stickiness for you.

Key Components

These new VersaLink devices come with color or mono options, as well as both printer and MFP capabilities, allowing your customers to get exactly what they need. For channel partners familiar with the popular WorkCentre and Phaser products (that’s most of this audience), the Xerox VersaLink C405 color MFP replaces the Xerox WorkCentre 6605, while the Xerox VersaLink® C400 color printer replaces the Xerox Phaser 6600. The Xerox VersaLink® B405 black & white MFP replaces the Xerox WorkCentre 3615. The solutions-centric Xerox VersaLink® B400 printer will sit alongside the Xerox Phaser 3610.

While your customers have these four distinct options to choose from, they all come equipped with exciting features that offer them a wealth of new capabilities. For instance, each machine comes with a capacitive 5” tilt-able and customizable color user interface with the same style of finger swipe/pinch control that they’re already using on their smartphone or tablet. This simple, familiar and efficient style of interaction enables workers to get the job done quicker. These also include easy, personalized access through secure ID so that they can get the job done more securely too.

Each new Xerox VersaLink device is mobile & cloud ready so your customers can enjoy instant connectivity to their mobile devices and cloud services. With optional Wi-Fi and Wi-Fi Direct®, as well as Near Field Communication (NFC) your customers will have the freedom to work when they want, where they want, from a device that they’re comfortable using. Productivity gets an additional boost with apps available through Xerox® App Gallery.

The scan and fax preview feature allows users to preview scanned jobs before sending so they can check for accuracy and add additional pages, while single-pass DADF allows them to speed up workflows by making it possible to scan both sides of a page at the same time – in a single step.

If your customers don’t have a dedicated IT Department – or simply don’t want to deal with the down time often associated with installation of new equipment – the Quick Install Wizards will get them up and running right out of the box with no hassle. They will also love that these machines include time saving capabilities to speed up sharing and cut workflows with native cloud connectivity.

Xerox VersaLink products also deliver the highest possible level of security at all potential points of vulnerability, with a state-of-the-art security model that ensures compliance and provides stringent oversight, and an integrated card reader bay that enables quick, convenient authentication through USB Card Readers.

The Upshot

With the introduction of Xerox VersaLink MFPs and printers, you’ll be able to give your customers what they really want – maximum value for their investment in a range of offerings that not only meet their unique needs, but have the capability to adapt as their needs change.

Find out more

Existing Xerox channel partners can find sales and marketing materials including email templates, product photography, social media assets and webpage layouts designed to capture the attention of prospects and generate leads on the Xerox Global Partner Portal.

Become a Xerox Channel Partner

Contact your Xerox account manager, or review the Xerox Global Partner Program and apply to become a Xerox channel partner today, to find out how we will help grow your business.

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