Channel Partner Connection

Connecting Xerox technology with your unique capabilities to innovate how SMBs can work better

The Pros and Cons of Outsourcing Marketing

Dec 11, 2017|Marketing, Sales|

Recently, we explored four things to look for when you’re hiring your first marketing resource, which offers excellent tips on understanding what to look for and how to vet candidates. In this post we’ll explore the pros and cons of outsourcing your marketing efforts.

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    Xerox Named the Winner of the Channelnomics Innovation Award

Xerox Named the Winner of the Channelnomics Innovation Award

Dec 7, 2017|Awards and recognitions, Channel Partners, Global Partner Program, Partnering For Excellence|

The Channelnomics Innovation Awards (CIAs) are designed to recognize channel players across North America who bring innovation, forward thinking and excitement to the channel. Xerox is especially proud to have been named the Innovation winner, a recognition that is especially weighty given Xerox’s lifelong commitment to innovating the way the world works.

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    Not Too Big to Change: Xerox’s New Approach to Channels Partner Relationship Management

Not Too Big to Change: Xerox’s New Approach to Channels Partner Relations...

Dec 4, 2017|Channel Partners, Partnering For Excellence|

In order to make it easier for partners to do business with Xerox, they needed easier access, and a simpler process for enrolling in our global partner program. Resources needed to be easier to find, and it was time for a single sign-on capability.

5 LinkedIn Groups Where Print Providers Should Be Active

Nov 30, 2017|Best Practice, Sales, Selling, Social Media|

LinkedIn groups allow you to connect and discuss specialized topics with like-minded people – people who often make ideal clients. Engaging with them in a forum where you share the same interests is a powerful way to create warm prospects.

Here Come the Newest Wave of Printer Apps

Nov 27, 2017|Business Development, Channel Partners, Events, Partnering For Excellence, Xerox PAB|

The profitability opportunity for creating personalized workflow solutions is on the rise. App development now accounts for 10 percent of channel partner Just-Tech’s revenue. “Our app sales keep growing and we continue to reinvest,” said Just-Tech president Joshua Justice.