Channel Partner Connection

Connecting Xerox technology with your unique capabilities to innovate how SMBs can work better

How to Leverage MPS to Better Serve Your Customers

Jul 27, 2017|Business Development, Channel Partners, Managed Print Services, Sales|

Organizations have much to gain by investing in MPS. Businesses can expect to see significant return on investment in workflow solutions, both in terms of cost savings and productivity enhancements. Designed and implemented properly, intelligent workflow solutions can increase productivity while pushing additional savings to the bottom line.

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    5 Top Marketing Challenges for Xerox Small Business Partners

5 Top Marketing Challenges for Xerox Small Business Partners

Jul 24, 2017|Best Practice, Business Development, Channel Partners, Marketing|

In a world where instant gratification is the new norm, it takes stamina to consistently execute on an inbound marketing strategy. That’s true for Xerox channel partners as well as their customers. Here are the top challenges you share, and how to overcome them to drive results.

The Shifting Role of Video Marketing in 2017

Jul 20, 2017|Channel Partners, Marketing, Sales|

A picture may be worth a thousand words but one-minute of video is worth 1.8 million words. Add in the fact that mobile devices have now surpassed computers as the main entry point to the Internet, and that users prefer visuals, and it’s easy to see why video has become a staple of content marketing.

5 Simple Strategies for Selling Security Solutions

Jul 17, 2017|Customer Service, Sales, Security, Selling|

By balancing your product knowledge and experience with an understanding of your customer’s challenges and concerns, you can protect them from data threats and position yourself as a trusted advisor and industry expert they will rely on for years to come.

The Importance of Content Development in Driving Sales

Jul 13, 2017|Sales|

Content development is essential to capturing leads and driving demand online, and to starting customer conversation that convert to sales. The key is focusing your energy and time in the right places to maximize your investment.