Topics relating to selling print supplies
Reseller partners unknowingly invite problems into their business when they “gamble” on selling bargain-brand toner cartridges. Sticking to selling original equipment manufacturer (OEM) can help your customers earn rewards, and more importantly, keep them happy and loyal.
Gaining trust with customers is a top priority for Xerox Channel Partners, and ensuring the products they sell offer maximum performance and reliability is a fantastic way to earn this confidence. Selling Genuine Xerox Supplies guarantees customers receive the quality they deserve, and helps you maintain a reliable revenue stream.
Everyone wants to grow their customer base,but what about increasing sales with the customers you already have? Account Based Marketing is one of the latest hot trends for marketers and sales professionals, and Xerox has the tools, tips and support you need to make it work for you.
Counterfeiters, of course, don’t make it easy to identify fake products and this facilitates inadvertent commingling with authentic items at any number of points in the distribution chain. So, what do you do to protect your business?
Partner Spotlight – Misco (CANCOM) Takes Innovative Approach to Increase Revenues with Xerox Supplies
One of my partners, Misco, is a successful provider of IT products and services to businesses, consumers and the public sector. One of the reasons for the company’s success is its ability to continually adapt to changing customer demands.